Do blondes really have more fun? Are brunettes really less ditsy? Salons Direct has delved into the psychology of hair colour to reveal all…

 

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Mascara is a make-up bag staple, but with so many on offer, how can you steer customers towards their perfect match? Caroline Brien has the low-down

Clever brushes and hi-tech formulas mean there has never been a more exciting time to shop for “the one” when it comes to a lash-perfecting mascara. The flip side of this, however, is that such vast choice makes mascara shopping a daunting experience, with research revealing that British women still find mascara language confusing when it comes to claims and results.

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Cricket fans will see plenty of The Real Shaving Company this summer. The Swallowfield brand is sponsoring Somerset County Cricket Club throughout the NatWest T20 Blast series, which runs until the end of August.

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BOSS Bottled global fragrance ambassador Daniel Sturridge brought the brand’s latest campaign to life with a personal appearance at The Perfume Shop in Liverpool on May 13th.

The youngest ever player to win Premier League, FA Cup and Champions League medals, Sturridge demonstrated just how “Success isn’t born. It’s made”

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New collection at Superdrug enjoys bumper sales

SinfulColors Limited Edition Kylie Jenner Curated Collaboration shows the global appeal of the Jenner Kardashian brand is still on the rise.

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