Pregnancy skincare brand Mama Mio, and its baby skincare range Mini Mio, have landed at Boots in an exciting expansion for the brand.
After 17-years of supporting strong and healthy skin through an online community, the launch will see 16 products from Mama Mio and Mini Mio available to buy at 400 Boots stores.
Mama Mio creates effective dermatologically-tested pregnancy skincare that is proven to deliver results through plant-based formulas, omega-rich ingredients and 100% natural fragrances.
The offering in Boots will include brand favourites Mama Mio Tummy Rub Butter and Pregnancy Boob Tube, as well as a selection of products from newly-launched Mini Mio; a skincare range created especially for sensitive baby skin.
Ciara McArdle, Brand Campaign Manager for Mama Mio and Mini Mio, says: "We are thrilled to have launched in Boots, a retail leader in pregnancy and baby skincare. Boots is the go-to destination for so many parents and as the pregnancy and baby skincare experts, we are confident that our brand partnership will be a great success."
Mama Mio is now stocked in over 400 stores and Mini Mio in 160 stores across the UK, as well as online at Boots.com.