Sol de Janeiro reveals Intense Perfume Mist Collection
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Sol de Janeiro has unveiled a brand-new Intense Perfume Mist collection, ushering in the brand’s boldest and longest-lasting fragrances yet.
The range combines the effortless wearability of a fragrance mist with a longer-lasting presence of Sol de Janeiro’s most-loved Cheirosa fragrances, for a richer, more concentrated scent that lasts up to 10 hours.
Formulated with a higher-concentration and rich depth, the Intense Perfume Mists are designed for both immediate impact and lasting scent performance for an elevated intensity.
Available exclusively at Boots, the Intense Perfume Mist reimagine 3 of the best-selling Cheirosa scents: Cheirosa 62 and Cheirosa 59, with an Intense Perfume Mist take on the Cheirosa 91 scent also coming soon.
Launching as part of the collection, the new Cheirosa 74 Intense Perfume Mist is a golden gourmand scent which boasts notes of ripe pineapple, bright orange flower and Cheirosa’s signature solar ambery accord.
Jordan Saxemard, Chief Executive Officer of Sol de Janeiro, says: “Our community has always shaped what comes next for Sol de Janeiro, and their number one request was clear: they wanted the fragrances they love to last longer.
“With Intense Perfume Mist, we are delivering up to 10 hours of scent while preserving the joy, ease and unmistakeable spirit that made out Cheirosa Perfume Mists iconic.”
Saxemard adds: “This is more than extension of an existing collection. It is our answer to how a new generation wants to experience fragrance: expressive, sensorial and able to keep up with every part of their day.”
The brand’s iconic Cheirosa collection was built around a signature solar ambery accord inspired by the warm of Rio de Janeiro’s golden hour, with one perfume mist sold every second globally in 2025.
The Sol de Janeiro Intense Perfume Mists are available now exclusively at Boots, RRP £34.