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Sol De Janeiro has announced the launch of the Rosa Charmosa Dewy Cream and Cheirosa 91 Perfume Mist. The duo seeks to turn rose into something juicy, modern and full of life, embodying beauty that uplifts inside and out.
The innovations have launched alongside a campaign that celebrates the brand’s mission of self-celebration. Together, the duo can help turn daily care into a ritual of reflection and radiance.
The Rosa Charmosa Dewy Cream gives skin an instant, light-catching glow and boosts skin luminosity with 48-hour hydration and radiance. The formula has a whipped texture that melts on contact, helping to bring facial-grade innovation to bodycare. The cream is powered with Brazilian yacón essence, an ingredient rich in fructose which helps to draw in and retain hydration.
Meanwhile, the Cheirosa 91 Perfume Mist features a juicy blend of pink rose, passionfruit, honey caramel and cashmere wood. With fresh-picked notes, this upbeat fragrance captures the bold essence of Rio pink rose.
Commenting on the launch of the duo Heela Yang, co-founder and CEO of Sol De Janeiro, says: “We gave rose a Brazilian soul. It is luminous, joyful and alive.
“Rosa Charmosa and Cheirosa 91 are about treating your body with the same intention you give your face because confidence should feel effortless,” Yang adds.
The launch expands Sol De Janeiro’s fragrance footprint, building on the floral category that includes the Cheirosa 68, Cheirosa 87, Cheirosa 40 and Cheirosa 76 fragrances. The Rosa Charmosa Dewy Cream also joins the brand’s iconic bodycare range, including the cult-favourite Brazilian Bum Bum Cream.
The Sol De Janeiro Rosa Charmosa Dewy Cream and Cheirosa 91 Perfume Mist will be available from Boots and Look Fantastic from 15th December 2025.