As well as offering the full No7 product range, the site will offer a host of tools and information for beauty fanatics, including multimedia educational videos and tutorials, virtual consultations with knowledgeable No7 advisors, and a content hub featuring in-depth skincare and cosmetics advice.
The launch of the new site marks a significant step in the brand’s ambition to provide more personalised experiences for customers, with tools such as beauty diagnostic solution Revieve; an AI skincare advisor offering real-time analysis of selfies to provide tailored product recommendations.
The website also includes information on the brand’s long-standing commitment to supporting women, including its partnership with Macmillan Cancer Care and the No7 #UnstoppableTogether campaign, including the No7 x AllBright Academy – a series of free career tools and resources to support women in their working lives.
Katie Swift, UK marketing director, No7, says: “We are thrilled to be launching No7beauty.co.uk which will allow us to better meet the diverse needs of consumers who are looking for greater connectivity with brands and are more engaged and informed about beauty than ever before. As the UK’s number one skincare brand, there are millions of women who already love our products and benefit from the services and advice we offer; our new website will make both even more accessible.”