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Ted Baker has announced the launch of a new fragrance duo for men, the Tailored By Ted Baker collection, bringing timeless style and olfactory craftmanship to the scent category.
The duo is inspired by the quiet confidence of Ted Baker’s heritage in sharp tailoring, delivering style to the Tailored Amber and Tailored Wood scents – without the designer price tag.
The Tailored Wood fragrance has a sharp, signature scent which opens with bright notes of grapefruit and pink pepper, softening with a heart of lavender, suede and nutmeg. It features a rich base of vanilla, oud and cedarwood.
Meanwhile, the Tailored Amber fragrance consists of a crisp blend of bergamot, green apple and cassis which gives way to a heart of jasmine, lavender and leather. This fresh yet grounded fragrance unfolds with base notes of amber, moss and musk to leave a lasting impression.
Claire Green, Brand Director at Ted Baker Fragrance, says: “Tailored is all about self-expression – the way fragrance can finish a look and set a tone.
“These are versatile, confident scents designed to feel as right on a Monday morning as they do on a Friday night,” said Green.
Presented in a tactile, tailoring-inspired bottle, the design has a distinct aesthetic to impress and features Ted Baker’s signature ‘T’, paying homage to the brand’s apparel.
The Tailored By Ted Baker fragrances are now available at The Fragrance Shop, TedBaker.com and Amazon, RRP £35.