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Sephora is continuing its northern expansion with the announcement of two new stores in Newcastle, which are both set to open in Autumn 2024.
Following the announcement of the opening of a Manchester store, Sephora has unveiled its next two locations with stores to open at Eldon Square and the MetroCentre, two key retail destinations in Newcastle.
The new stores will offer customers in the North East an unparalleled shopping experience, offering an exciting selection of brands across makeup, travel, fragrance, skincare, hair care, grooming and wellness. Beauty lovers will be able to shop exclusive brands including GXVE by Gwen Stefani, Haus Labs by Lady Gaga, as well as get their hands on viral beauty products from Glossier, Rare Beauty, Kayali and Glow Recipe.
Beauty services will also allow customers to have an immersive and transformative experience with beauty playgrounds offering a range of beauty treatments. Beauty Advisors will offer services across makeup, skincare, hair and eyebrows, with facials to be provided by Elemis, Dermalogica and Seasonly. Benefit will give eyebows a full MOT service and Dyson will also dry style hair.
Sarah Boyd, Managing Director at Sephora UK, says: “Continuing our trend of listening to our customers and where they want to see us open, we heard the beauty community of the North East loud and clear when they asked us to open in Newcastle city centre and the Metro Centre. Opening not one, but TWO amazing beauty playgrounds at the same time is a bold step, and one we have great confidence in. We are beyond excited to welcome all the passionate beauty lovers of the region to our stores and to create an iconic moment for retail in the North East."