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ELEMIS has announced a multi-year partnership with Aston Martin Aramco as the Formula One team’s first Official Skincare Partner, bringing together leading beauty innovation with the high-performance world of Formula One.  

The announcement follows research by Nielson that indicates that 41% of Formula One fans are women and the fastest growing fanbase consists of women aged 16 to 24. The focus on inclusion aligns with Aston Martin Aramco’s Make a Mark strategy, which aims to drive positive progress through the influence of sport.

During the first year of the collaboration, ELEMIS will launch an edit of exclusive, limited edition product collections. The brand will also offer guests the ultimate trackside experience at the Aston Martin Aramco Paddock Club Suite, providing a moment of wellbeing with experiential ‘pit stop’ treatments.  

At the Monaco Grand Prix in May, ELEMIS is set to host a first-of-its-kind spa experience on board the Aston Martin Aramco luxury yacht.  

Séan Harrington, ELEMIS Co-Founder & CEO, says: “Becoming the first Official Skincare Partner of Aston Martin Aramco marks a meaningful, collaborative milestone for ELEMIS.” 

“As we kickstart this multi-year partnership uniting our two iconic brands, both rich in British heritage, we set out with the same mission: to expand the limits of performance and innovation on a global stage.”  

“Both ELEMIS and Aston Martin Aramco have the hunger to win; I’m proud and excited to see our partnership come to life,” comments Harrington.