Cosmetics company Amkiri is launching what it calls the world’s first ever ‘visual fragrance’ technology.

The Amkiri team, made up of business, design, engineering and chemistry experts, has developed and patented a technology comprised of scented ‘ink’ which is applied to the skin via specifically developed applicators, allowing the user to apply and create body art infused with fragrance.

The technology allows fragrance to be carried in liquid ‘ink’ and worn visually on the skin, while ensuring the scent remains true to itself and lasts for up to 12 hours. The technology has been developed to carry any fragrance and colour.

The first products will not be available until May and will comprise a crème-like ink, together with proprietarily developed beauty applicators, including a Brush Wand, FreeHand Wand, stencils and stamps.

Amkiri says it is building significant partnerships with several global brands in the beauty, fine fragrance and retail sectors.