Last year, Beauty Magazine teamed up with OK! to transform The Beauty Awards from an industry-only event to a public-facing celebration of the beauty industry.
With the Awards now in their 16th year, Beauty Magazine has once again teamed up with the leading celebrity weekly to launch The Beauty Awards 2017 with OK!
This year sees the awards double in size to become the UK’s biggest beauty retail event when we welcome 700 guests to the Pavilion at the Tower of London in November to celebrate the best beauty launches of the past year.
Entry is open to all beauty products on sale in UK high street beauty retail including pharmacy. For new product categories, launch dates must fall between 1st September 2016 – 1st September 2017.
For the first time, all products entered will be sent to our panel of expert judges to trial over a one month period. Their votes will determine the shortlist.
The shortlisted products will be showcased in the October issue of Beauty Magazine and at www.beauty-magazine.co.uk, and across seven consecutive issues of OK! from 26th September 2017, plus online at www.ok.co.uk, promoting the finalists to a combined audience of over 7.7 million.
Beauty Magazine and OK! readers will then vote on the shortlist, before winners are revealed at the Awards Ceremony and Gala Dinner on 28th November 2017. The winners will also be displayed to 1.2 million consumers across the UK in the first week of December – perfect timing for the busy Christmas sales period.