The Body Shop campaigns to end animal testing

News bookmark icon off

The Body Shop campaigns to end animal testing

 

The Body Shop has partnered with Cruelty Free International to launch a new campaign for a global ban on cosmetics animal testing on products and ingredients by 2020.

The Body Shop will take the campaign to the highest authority, the United Nations, and request an international convention banning cosmetics testing on animals.

Over 80% of countries still have no laws against animal testing in cosmetics. This is despite the fact that most countries do not require safety data based on animal tests and reliable alternatives are available, and that beauty companies like The Body Shop use innovative and effective cruelty-free ingredients in their products.

Cruelty Free International estimates that approximately 500,000 animals are still used in cosmetics testing every year. Rules on animal testing in cosmetics are currently patchy, with legislation differing around the world, leaving consumers ill-informed.

Jessie Macneil-Brown, Senior Manager International Campaigns and Corporate Responsibility, The Body Shop, says: “This campaign will finish what we both started back in the 1980s.  We are calling on at least 8 million people from every corner of the globe who care about animal welfare to join our cause and sign our petition. We will take this petition to the United Nations to call on them to support a global ban on animal testing in cosmetic products and ingredients. With an international convention enforced, consumers would finally be confident that any cosmetics they buy are cruelty free. It’s time to end animal testing for cosmetics purposes once and for all.  Join us to make it happen.”

The petition can be signed at www.thebodyshop.com/ban-animal-testing or at any of The Body Shop’s 3,000 stores across the world. Consumers are being encouraged to use the campaign hashtag, #ForeverAgainstAnimalTesting, on social media to raise awareness of the issue.

The Guardian has today reported that The Body Shop is to be sold by L'Oréal to Brazilian cosmetics company Natura in a €1bn (£877m) deal, expected to be finalised this year.

Copy Link copy link button

News

Share: