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The Beauty Awards 2025 is now open to entries. Consisting of 28 categories spanning the entire beauty sector, the Awards celebrate the most exciting, efficacious and groundbreaking beauty products on the market across the entire beauty sector, from body care and wellness to skincare, hair care, make-up and electricals.  

Now in their 24th year, the Beauty Awards bridge the gap between the beauty industry and its customers. There are eight exciting new categories this year to reflect the latest trends in beauty, hair and wellness, giving brands the opportunity to showcase their pioneering products that meet the demands of the beauty-conscious consumer.  

New categories include the Global Beauty Breakthrough, which shines a spotlight on international products making waves in the UK beauty market; and Inner Beauty Booster, for cosmeceutical and nutraceutical products designed to enhance outward appearance.  

Emily Hunter, head judge of The Beauty Awards, says: “We’re thrilled to kick off The Beauty Awards 2025 and can’t wait to see which products capture the attention and admiration of the public this year. We’ve introduced eight new categories to better reflect the ongoing innovations in beauty products and lines, giving brands even more opportunities to participate.” 

“Our one-of-a-kind awards program consistently shines a spotlight on the best and more exciting beauty products, and our expert judging panel is eager to assess the 2025 entries. The Beauty Awards continue to grow each year, and I’m incredibly excited to see how our 2025 event will surpass all expectations.”  

The Beauty Awards 2025 welcomes entries from all beauty products available in physical or online UK retail that bring something unique, groundbreaking or innovative to the market.

Brands can enter now online at www.thebeautyawards.co.uk and the entry deadline is 4th August 2025.