Eucerin has unveiled its Hyaluron-Filler Epigenetic Serum.  

It works to reactivate youth genes, rejuvenate the skin and reverse the 10 visible signs of ageing; firmness, lifting effect, wrinkle reduction, fine line reduction, contours, hydration, radiance, rejuvenation, evenness and smoothness.  

The serum features patented Age-Clock Technology and the groundbreaking ingredient Epicelline^® to tackle epigenetic-related ageing on a gene level. The multi-faceted ingredient works to correct epigenetic errors and reactive genes to help skin appear up to 5 years younger.  

In addition to Epicelline, the light, non-greasy formula also contains hyaluronic acid, glycine saponin and enoxlone to plump wrinkles and to stimulate the skin’s own hyaluronic acid, collagen and elastin.  

The serum is the result of over 15 years of research into epigenetics, the study of how lifestyle choices and environmental factors can impact gene expression and the influence over the appearance of skin. Development of the serum involved the testing of over 50,000 active ingredients. 

Factors such as an unhealthy diet, stress, sun exposure and pollution can result in epigenetic changes. This leads to the switching-off of beneficial gene activity responsible for good skin health which can lead to visible signs of ageing.  

An independent clinical study reports that 99% of users felt that they had firmer looking skin, with 98% agreeing that wrinkles were reduced. 

The Eucerin Hyaluron-Filler Epigenetic Serum is now available from Superdrug, Boots, Look Fantastic and Escentual.