Lip care giant Carmex has launched Carmex Naturally, its first lip balm that uses over 93% naturally-derived ingredients.

A solution for those wanting a natural formula that really works, Carmex Naturally is packed with antioxidants to protect against the elements and clinically proven to intensely smooth the appearance of lips after just one use.

The new lip balm is available in three fruity flavours: Berry, Pear and Watermelon, and comes in vibrant packaging that proves that natural can be anything but boring. 

Formulated  with a super combination of sustainably sourced pure cupuaçu and murumuru from the Amazon, plus a dose of colloidal oatmeal to help soothe and calm the lips, the new lip balm has a fast-absorbing formula packaged in a handy, compact click stick. RRP £3.95.