Unilever is working with Boots UK in a bid to raise £100,000 to help 100,000 children build their confidence and resilience through WE’s educational programme, WE Schools.
From 30th August to 26th September 2017, exclusively in Boots stores across the UK, 4p from each product sale of Unilever’s best-selling brands – Dove, Simple, Lynx, Vaseline, Dove Men+Care and Impulse – will be donated to WE as part of their WE Schools programme in the UK.
WE Schools provides schools with free educational resources, from lesson plans and campaigns to motivational assemblies and workshops, to inspire young people to take social action and become positive change-makers in their school, family and community.
The promotion will be supported in Boots stores with prominent feature space including POS, window posters and gondolas.
Shoppers can visit boots.com/help-local-schools and input their barcode to find out more about the impact of the WE Schools programme across the UK, and nominate a school to get involved.