Iconic nail brand OPI has partnered with celebrity nail artist Tom Bachik, one of the industry’s most sought after fashion and celebrity nail professionals.

Bachik will work with OPI’s education, product development, digital, social and influencer marketing teams to create fashion-forward nail looks, participate in product development and assist with education on behalf of the brand.

With more than 20 years’ experience, Bachik has helped develop some of the most notable product innovations and application techniques in the industry. He has won more than 300 prestigious nail competitions and provided inventive, high-fashion nail art designs at Hollywood’s biggest red carpet events, including the Oscars, Grammy Awards and Golden Globes. Celebrity clients include Jennifer Lopez, Selena Gomez, Kim Kardashian, Victoria Beckham and Gwyneth Paltrow. His designs have also graced the pages of Vogue, Vanity Fair, Elle, Allure and InStyle, and appeared in campaigns for Chanel, Gucci, Versace and Armani, to name a few.

OPI co-founder and brand ambassador Suzi Weiss-Fischmann says: “We’re incredibly excited to have Tom join the OPI team. His work and clientele speak for themselves. He has an unbelievable roster of Tinseltown’s hottest singers and actresses, and he clearly loves color and uses it in creative, fashionable and impactful ways that make his creations stand out.”

Bachik, a former graphic artist and skateboarder who sold custom-painted helmets before deciding to follow a career path in beauty, adds: “I’m incredibly passionate about nail design, product development and education. This collaboration allows me to work with some of the best formulations and tools, as well as one of the best teams in the industry, allowing my creativity and technical skills to thrive. Together with OPI, I will focus on building brand awareness, educating nail technicians, and inspiring the industry as a whole."